If you mean black hat by using redirects or cloaking techniques, this is not good. There are other techniques that are considered "black hat" but really they aren't. Some see some of these techniques as easy ways to make a lot of money, and although they are deceptive to search engines they are very visitor friendly.
So you would have to ask yourself, which is most important?
Low income while keeping search engines happy, yet seeing other webmasters take top rankings with websites that serve up nothing but junk, and waiting what could be months for your rankings to get high enough where you make good money from search engine traffic
or
High income, having to create multiple sites due to eventual ban, while serving visitors with content they want....which ensures they will return regardless of if you get banned or not and also ensures that they will send traffic your way as well, and top rankings within a week using some of these so called black hat techniques?
Some call them black hat, I do not. I call them top hat.....you are doing what is best for yourself and your visitors, but not for the engines.
I operate many white hat websites, and a number of top hat websites...but I would never use techniques that are deceptive to my site visitors.
Yes I make more from my top hat sites, and yes I get banned a lot. To start again, it's as simple as getting a new domain name and a new website. By time my sites get banned, there is already enough traffic and links back from happy visitors and affiliates that I do not need to rely on the search engines for traffic.
I have one top hat site (eBook sales) still making me 200+ per month, and I haven't touched it in 5 years. My affiliates do all the work, and I don't even have to email them or provide banners etc. It was banned from google it's first year, but by then I had enough people promoting for me that it did not hurt sales much at all.
Last edited by Althema; 04-04-2007 at 09:20 PM.
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